Customers including 3 group. Different levels of decision making buying behaviors and coffee are not the same. Depending on how we want to penetrate the market where the main target. The shop and modified to adapt to the needs of the target market, such asThe problem that must think how to control the cost of each coffee glass to the minimal by stable quality in พอประมา. If the customer group of tourists. Students what kind of cafe is a restaurant that they love.