The Ballpoint Pen War is Won
BIC ® dominates the market. Parker, Sheaffer and Waterman, capture the smaller upscale markets of fountain pens and expensive ballpoints.
Today: The highly popular modern version of Laszlo Biro's pen, the BIC Crystal, has a daily world wide sales figure of 14,000,000 pieces. Biro is still the generic name used for the ballpoint pen in most of the world. The Biro pens used by the British Air Force in W.W.II worked. Parker black ballpoint pens will produce more than 28,000 linear feet of writing -- more than five miles, before running out of ink.