Overview
You can now get your mobile app ad for installs up and running very easily by copying and pasting your app's Google Play or Apple App Store URL into the Ads Create Tool, and by linking your ad to a Facebook Page. If you're new to developing on Facebook, this is a quick and easy way to get started. Read our simple steps under Get Started Running Mobile App Ads for Installs, and then go to our Ads Create Tool to get started.
For those with Amazon Appstore apps, you need to configure your Appstore url in the app settings under the Android platform with your Facebook App ID. We require your Amazon Appstore app have a corresponding Facebook app within your app settings.
After you get your ad up and running, we recommend that you integrate with Facebook to take advantage of our advanced measurement and optimization tools. Learn how to get started measuring installs with mobile app ads for installs.
If you are looking to run ads for engagement and conversion, please see our mobile app ads for engagement and conversion tutorial.