Reproducing a fashion icon in a different material.
Using a synthetic material to break away from the original, as a contrast.
The readymade as a source of inspiration, in the instantaneous nature of the creative act, and similarities with cracking art, in terms of using plastic, are the cornerstones of the Shudy concept.
The readymade: an everyday object that instantaneously becomes a work of art, thanks to the intentional nature of the artist’s gesture.