It had been anticipated that most or all companies being surveyed do embrace and practice the concept of strategic
planning. This turned to be true as all the 31 firms that responded indicated. During the introductory stages of the
interviews probing questions were put forward and responses revealed that actually all firms did/do strategic
planning and the difference only arose on the extent and rigour of conducting it. Before addressing the real
objectives of this study, it was imperative that the researcher gets an understanding of the conduct of strategic
planning in the sector under study. To achieve this, a six point likert type scale running from 0 to 5 was used to
capture data for purposes of ascertaining the extent of strategic planning. Findings are presented below.