a new breed of innovation—open innovation—is forcing firms to
reassess their leadership positions, which reflect the performance
outcomes of their business strategies. It is timely to juxtapose
some new phenomena in innovation with the traditional academic
view of business strategy. More specifically,we wish to examine the increasing
adoption of more open approaches to innovation, and see how well this
adoption can be explained with theories of business strategy. In our view, open
innovation is creating new empirical phenomena that exist uneasily