Opportunities, growing of economy this led to increase on purchasing power customers as well as growing of emerging markets
Threats, New laws might imposed regarding to gas emission and safety issues, increasing competitions from other firms, introduction of new technologies, as well as global economy downturn, development of hybrid technologies might be threat for car manufactures
Strength, At foundation of the simulation, all firms started with one car in each at the Economy, Family and Truck, this give opportunity to fair competition due to the fact, all firms within simulation were started with zero competition, within these unexploited markets, hence the firs firms which is risk taker to possibly gain lions share compare to other firms which are risk averse.
Weakness, all firms were started with same situation simulation, hence another firms can move into our future vehicle class before our firm decide to move