First, the merger of the two companies will bring advantages such as sharing the cost, profit, consumer and reduce risk. The company will have economies of scale when two airlines have many passengers, the total cost will decrease. Moreover, their company can attract investors to invest because of the merger will help build the confidence of investors and can create profit rather than a single company. Work more efficiently because the workers are sharing work made a unique and specialized worker. In addition, the company has many competitors so they make the strategies for the consumer that the company to compete in terms of quality. The strategies are complying with the demand of customers so the customers are the passengers will have more options.