In this article, we have examined the concept of quality management in agro-industrial companies, whose
business is a full cycle: from the purchase of necessary resources, including seed and breeding agricultural
animals to production of a finished product for final consumption. The proposed concept of quality management of the products manufactured is based on the Deming Cycle and the Balanced Scorecard. These two tools (the
Deming Cycle and the Balanced Scorecard) allow to structure business processes and to monitor the
effectiveness of their implementation within the given conditions for the development of an agro-industrial
company. The key performance indicators set for each business process form the information base for making
administrative decisions that are objectively correct and oriented to practical implementation of the total quality
management principles.