Hu Fei said, “It was also just fixed. It is tentatively called ‘Musings of History’. If there is something more appropriate, we will change it later. It’s a trivial problem. Well, with Zhang Ye as host, he will work with the lecturer. He will try to let the lecturer’s knowledge be expressed to the fullest extent. Maybe a historical figure or historical event will be discussed. It might even be a novel. Anyways, it will be a spread of historical knowledge. We will then invite a few guests. The guests will supplement or examine the topic. They can even raise doubts. It’s alright, even if they do not agree. This will largely be moderated by Teacher Zhang Ye. I believe that he will do it well, but the core is to listen to the lecturer’s speech. The guests are just helping out. The main point is to accommodate the lecturer’s point of view. The person that we invite is definitely a professor, and it one of the most authoritative ones. What he says can’t be wrong. So the doubts by the guests will just be an interlude and not the main theme.”
Zhang Ye nodded, “I understand.”
Hu Fei said, “The time of the segment also has some minor adjustments. From today on, our segment will take over the Saturday and Sunday 1 – 2 P.M. time slot. There will be two episodes a week, and each will be an hour long. Hur Hur. Although this time slot can’t compare to the primetime hours on the weekdays, it’s actually pretty good.”
Hou Ge snapped his fingers, “That’s good.”
“Are there any more questions?” Hu Fei looked at them.
Zhang Ye asked, “Have the higher-ups given any instructions on the ratings for our segment? For example, how high do the ratings have to be, to be passable? How much lower than a certain percentage will it be axed?” Amongst the colleagues, Zhang Ye was really the only professional. He was from a specialized major and had worked in the radio media for a period of time, so he knew a bit more. The others like Hou Ge and Xiao Lu, they were in no way part of this profession. They were, at best, technical staff.
“Ah? There’s a possibility of being axed?” Xiao Lu asked with a dumbfounded expression.
Hou Ge said, “That can’t be. Our station seems to think highly of our new segment.”
Hu Fei smiled wryly, “No matter how highly they think of us, results still matter. Also, every program in the station is highly thought of. If not, would they even air the program? Is there a need to say anything else? Teacher Little Zhang asked a good question. I didn’t want to talk about it initially, but it’s okay if I say it. The Arts Channel set the lowest ratings for us that the first episode must get as at least 1.0%. If it is lower than that, it could be axed three weeks later.”
“1%?”
“Seems hard.”
“It’s not considered very high. It’s alright.”
Zhang Ye also felt it was manageable. It was not high at all.
People might say that the hottest variety shows in the country would be considered blockbusters if they broke 2%. Breaking 1% was considered pretty popular. So how could it be easy? Actually, it was not the same. Those were for the Central TV or other provincial satellite TV segments. They covered the entire country’s frequencies. Although it did not cover 100%, the signal was in basically all the major districts in the country. There were hundreds of millions of people. As for the Beijing Television Station’s Arts Channel, it only covered the area of Beijing. Even if everyone watched it, there were only tens of millions of people. The difference in audience numbers was huge, hence the ratings were not comparable.
For example, for the Beijing Television Station satellite TV segment, if a program could obtain 2% in ratings, there might be tens of millions watching. Then it would be considered to be hot.
But if it was the local channel with the Beijing’s Arts Channel, if a program could obtain 2%, the number of people watching was only about a million. It might even be 800,000-900,000 people. Zhang Ye could only estimate. He did not know the actual figures, as he was still new. However, what he was sure of, was that the ratings required were not considered bad, nor was it hot. It could be considered average, neither high nor low.
The difference was great!
Hence, a satellite channel’s ratings and a provincial channel’s ratings were completely different concepts!
If one wanted to really compare, it was like Zhang Ye at the Beijing Radio Station where despite being a provincial radio station with a short range signal, he had managed to use “Late-night Ghost Stories” to create history. His ratings had overtaken the ratings of the Central Radio Station, which broadcast to the entire country. Only then could it be said that the Beijing Radio Station’s program had exceeded a similar program of the Central Radio Station. The listenership and audience numbers were the most objective statistic. Only then could a provincial station compare with a satellite station. There was no point in looking
Hu Fei กล่าวว่า "มันยังแก้ไข มันไม่แน่นอนคือ 'เห็นถากถางดูถูกประวัติ' หากมีสิ่งที่เหมาะสม เราจะเปลี่ยนภายหลัง มันเป็นปัญหาเล็ก ๆ น้อย ๆ ดี ด้วยจางเย่เป็นโฮสต์ เขาได้กับอาจารย์ที่ เขาจะพยายามให้ความรู้ของอาจารย์ที่แสดงอยู่ในขอบเขต บางทีรูปประวัติศาสตร์หรือเหตุการณ์ในประวัติศาสตร์จะมีหารือกัน แม้อาจเป็นนวนิยายนั้น อย่างไรก็ตาม มันจะกระจายความรู้ทางประวัติศาสตร์ แล้วเราจะเชิญแขกกี่ ผู้เข้าพักจะเพิ่มเติม หรือตรวจสอบหัวข้อ นอกจากนี้พวกเขายังสามารถยกข้อสงสัย ก็ไม่เป็นไร แม้ว่าพวกเขาไม่ยอมรับ นี้จะส่วนใหญ่จะถูกควบคุม โดยครูเตียวเย ผมเชื่อว่า เขาจะทำได้ดี แต่หลักการ ฟังการพูดของผู้บรรยาย แค่จะช่วยท่านออก ประเด็นหลักคือเพื่อ รองรับมุมมองของผู้บรรยาย บุคคลที่เราเชิญเป็นศาสตราจารย์ และหนึ่งในคนที่มีอำนาจมากที่สุด สิ่งที่เขาพูดไม่ถูกต้อง ดังนั้น ข้อสงสัยโดยเพียงจะมีสเปรย์และธีมหลักไม่"จางเย่เลยต้อง "ผมเข้าใจ"Hu Fei กล่าว "เวลาของเซ็กเมนต์ได้ปรับปรุงบางส่วนเล็กน้อย จากวันนี้ ส่วนของเราจะใช้เวลามากกว่าช่วงเวลา 1 – 14 น.วันเสาร์และอาทิตย์ จะมีตอนสองต่อสัปดาห์ และแต่ละคนจะยาวชั่วโมง เฮอร์โปรดักส์เฮอร์โปรดักส์ แม้ว่าช่วงเวลานี้ไม่สามารถเปรียบเทียบกับ primetime ชั่วโมงในวันธรรมดา เป็นจริงดีงาม"Hou Ge snapped his fingers, “That’s good.”“Are there any more questions?” Hu Fei looked at them.Zhang Ye asked, “Have the higher-ups given any instructions on the ratings for our segment? For example, how high do the ratings have to be, to be passable? How much lower than a certain percentage will it be axed?” Amongst the colleagues, Zhang Ye was really the only professional. He was from a specialized major and had worked in the radio media for a period of time, so he knew a bit more. The others like Hou Ge and Xiao Lu, they were in no way part of this profession. They were, at best, technical staff.“Ah? There’s a possibility of being axed?” Xiao Lu asked with a dumbfounded expression.Hou Ge said, “That can’t be. Our station seems to think highly of our new segment.”Hu Fei smiled wryly, “No matter how highly they think of us, results still matter. Also, every program in the station is highly thought of. If not, would they even air the program? Is there a need to say anything else? Teacher Little Zhang asked a good question. I didn’t want to talk about it initially, but it’s okay if I say it. The Arts Channel set the lowest ratings for us that the first episode must get as at least 1.0%. If it is lower than that, it could be axed three weeks later.”“1%?”“Seems hard.”“It’s not considered very high. It’s alright.”Zhang Ye also felt it was manageable. It was not high at all.
People might say that the hottest variety shows in the country would be considered blockbusters if they broke 2%. Breaking 1% was considered pretty popular. So how could it be easy? Actually, it was not the same. Those were for the Central TV or other provincial satellite TV segments. They covered the entire country’s frequencies. Although it did not cover 100%, the signal was in basically all the major districts in the country. There were hundreds of millions of people. As for the Beijing Television Station’s Arts Channel, it only covered the area of Beijing. Even if everyone watched it, there were only tens of millions of people. The difference in audience numbers was huge, hence the ratings were not comparable.
For example, for the Beijing Television Station satellite TV segment, if a program could obtain 2% in ratings, there might be tens of millions watching. Then it would be considered to be hot.
But if it was the local channel with the Beijing’s Arts Channel, if a program could obtain 2%, the number of people watching was only about a million. It might even be 800,000-900,000 people. Zhang Ye could only estimate. He did not know the actual figures, as he was still new. However, what he was sure of, was that the ratings required were not considered bad, nor was it hot. It could be considered average, neither high nor low.
The difference was great!
Hence, a satellite channel’s ratings and a provincial channel’s ratings were completely different concepts!
If one wanted to really compare, it was like Zhang Ye at the Beijing Radio Station where despite being a provincial radio station with a short range signal, he had managed to use “Late-night Ghost Stories” to create history. His ratings had overtaken the ratings of the Central Radio Station, which broadcast to the entire country. Only then could it be said that the Beijing Radio Station’s program had exceeded a similar program of the Central Radio Station. The listenership and audience numbers were the most objective statistic. Only then could a provincial station compare with a satellite station. There was no point in looking
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