This time we ignore their existing logos and create something completely new that will work internationally.
Take a look at the email below I sent to William last night. Its imagery I found for Monte-Carlo (a city on the border between Italy and France).
I also put together some very quick ideas on what this could mean for a logo - please feel free to do your own too. In any case, we need to make sure that whatever we propose can work for all the various Oreno sub-brands (let's show this as a way to sell the concept).