Standard Bank overcomes culture sho

Standard Bank overcomes culture shock
It is increasingly common for multinational businesses to send employees on international assignments but without the right cross-cultural skills staff will often struggle. Wayne Mullen, head of learning and development at Standard Bank discusses the impact that cultural challenges can have on employees relocating to another country. In order to be successful transferred employees must understand the host-country culture, he argues.
Colleagues from different countries might share similar professional knowledge and skills within a single international organization, but their ways of working, social skills, body language and ways of doing business are likely to be completely different. They may have different patterns of behavior which need to be understood and appreciated in order for everyone to work together successfully. For example, while it may be acceptable for Chinese office workers in Hong Kong to use the door-close button on a lift no matter how many people are also getting in, doing such a thing in London would make people extremely angry. It is common for South Africans to ask personal questions of their counterparts shortly after being introduced, while a British colleague may perceive this as impolite and inappropriate. Latin American’s need for personal space is much less than of their British colleagues.
Global companies should never underestimate the effect that culture can have on international assignments. Cultural awareness is much more than simply knowing about a country’s history and geography. It is about understanding how and why cultures work differently. It is also important to understand your own cultural make-up in order to work more effectively, maximize teamwork and strengthen global competence.
"The bank recognised that in order to harmonise working practices within its culturally diverse office, it needed to provide foreign workers with a meaningful understanding of British business culture and communication styles."
The Standard Bank Group operates in 38 different countries and its London office alone has 56 nationalities. This wide range of nationalities needs to communicate effectively in order to work as one team. The bank recognized that in order to harmonize working practices within its culturally diverse office, it needed to provide foreign workers with a meaningful understanding of British business culture and communication styles. It also needed to offer practical support which allowed employees to cope with the challenges of living and working in an unfamiliar environment; their reactions to day-to-day issues such as the weather, public transport and social etiquette are often the most visible manifestations of culture shock.
Standard Bank has engaged Communicaid,a Europeans culture and communication skills consultancy, to design a tailored training solution which introduces delegates to some of the key cultural differences that they are likely to face in the UK.

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Txuj Bank overcomes culture shock
nws yog ib qho qhia rau multinational lag luam xa tus neeg ua hauj lwm nyob thoob ntiaj teb tibsi tabsis tsis muaj tus txawj cross-cultural yog neeg ua hauj lwm yuav ntau zog. Wayne Mullen, lub taub hau ntawm cov kev kawm thiab kev loj hlob ntawm txuj Bank thaam tej yam txawv txoj kev sib tw yeej muaj rau cov neeg ua hauj lwm rau lwm lub teb chaws relocating. Yuav kom muaj kev vam meej kis neeg ua hauj lwm yuav tsum to taub cov culture party-teb chaws, nws argues.
lug txhawb cov miv los ntawm ntau lub teb chaws yuav faib zoo xws li kev paub thiab kev txawj ntse nyob rau hauv lub koom haum thoob ntiaj teb xwb, tab sis lawv txoj kev ua hauj lwm, kev txawj, lub cev lus thiab txoj kev ua lag luam mas tej zaum yuav txawv kiag li. Lawv kuj muaj ntau tus qauv ntawm tus cwj pwm uas yuav tsum to taub thiab menyuam kom sawv daws ua ke ntse. Piv txwv hais tias, thaum ntawd kuj yuav xam rau suav qhov chaw ua hauj lwm neeg ua hauj lwm hauv Hong koob siv lub qhov rooj kaw khawm saum lub tshuab nqa txawm muaj coob npaum li cas tus neeg kuj tau txais, ua li tus tshaj plaws nyob rau London yuav ua rau tib neeg npau taws heev. Nws yog ib yam qab Africans mus nug koj tus kheej ntawm cov counterparts lawv tsocai tom qab nkag tau, thaum muaj ib tus colleague British yuav perceive uas tsis paub cai thiab tej no. Latin American ntawv xav tau rau tej qhov chaw muaj ntau tshaj ntawm cov British lug txhawb cov miv.
tuam txhab uas muag thoob ntiajteb yuav tsum tsis txhob underestimate cov nyhuv culture yeej muaj nyob thoob ntiaj teb tibsi. Kev khiav ntau tshaj tsuas paub txog ib lub teb chaws ntawd yav tas los thiab geography. Nws yog ib txog kev to taub li cas thiab vim li cas thiaj mus kuaj ua hauj lwm txawv ib tug. Nws tseem ceeb heev kom koj to taub txog koj tus kheej kev May thiaj li ua hauj lwm zoo, maximize teamwork thiab has nwg thoob ntiajteb.
"Lub sij hawm thaum recognised tias yuav kom harmonise kev xyaum ua hauj lwm nyob rau hauv nws lub chav uas kawm li miv, nws yuav tsum tau muab cov neeg txawv teb chaws nrog lub taub British lag luam culture thiab kev sib txuas lus yeej nqis."
Cov pab pawg neeg nyiaj hauv tuam txhab txuj koomtxoos 38 txawv teb chaws thiab nws cov London chav muaj 56 nationalities. Qhov ntau hom nationalities kev txuas lus tau zoo thiaj li ua tau hauj lwm ua ib pab. Lub sij hawm thaum tsis paub tias yuav kom harmonize kev xyaum ua hauj lwm nyob rau hauv nws lub chav uas kawm li miv, nws yuav tsum tau muab cov neeg txawv teb chaws nrog lub taub British lag luam culture thiab kev sib txuas lus yeej qha. Nws kuj yuav tsum tau muab ib qho nyiaj them yug uas ua uas pub cov neeg ua hauj lwm los puag nrog rau txoj kev sib tw nyob thiab cov ua haujlwm nyob rau hauv ib qho chaw txawv txawv; Lawv haum rau cov num xws li cov huab cua, thauj pej xeem thiab cov lus qhia kom rau kev teeb meem feem ntau yeej qhov pom ntau ces culture shock.
txuj cov sij hawm thaum tsis muaj nrog Communicaid, muaj Europeans culture thiab kev sib txuas lus zoo consultancy, mus tsim tov sawb kawm uas introduces delegates mus rau tej qhov tseem ceeb txawv txawv uas lawv yuav mus fim hauv lub UK.