Ultra is held in Downtown Miami in Bayfront Park. It was a one-day festival from 1999 to 2006, a two-day festival from 2007 to 2010, and was a three-day festival in 2011 and 2012. In 2012, a record 155,000 people per day attended the festival.[1] In 2013, for the first time in festival history, UMF took place across two consecutive weekends. In 2014, the festival returned to a one-weekend format, taking place on Friday, March 28 through Sunday March 30th. Presale Tickets went on sale online May 21, 2013 selling out in a matter of seconds; standard priced tickets sold out on the last day before the event.