From 2013 to early 2014, he was the lead actor of the SBS fantasy/romance series My Love from the Star.The drama talks about an alien Do Min-joon who landed on Earth during the Joseon Dynasty and 400 years later falls in love with Cheon Song-yi (his The Thieves co-star Jun Ji-hyun),a top Hallyu star. The drama enjoyed immense popularity both locally, with an average viewer rating of 24.02 percent, and internationally, having over two billion hits on the Chinese streaming website iQiyi (爱奇艺),that Kim was not only considered as a Hallyu star[43] but a blue chip in the advertising industry. In 2014, Kim was reported to set a new record having 35 product endorsements deals, 15 of which were coming from South Korea alone