5. Perspectives for policy makers, airlines and destinations
The development of air transport and tourism relies
heavily on each other; and this can lead to both positive
and negative outcomes. This interrelationship between
airlines and tourist destinations is taken into account,
either implicitly or explicitly, in the business models
adopted; they take time to study each other’s models. In
some cases airlines get involved in the planning and
development of tourist destinations, e.g., in advertising
initiatives and the planning of airport access facilities. The
tourist destinations often have an incentive to invest in
local airports that can allow larger aircraft to land and in
all-weather-conditions.