1.Fewer are better. Concentrate on measuring the vital few key variables
rather than the trivial many.
2. Measures should be linked to the factors needed for success— key business
drivers.
3. Measures should be a mix of past, present, and future to ensure the
organization is concerned with all three perspectives.
4. Measures should be based around the needs of customers, shareholders,
and other key stakeholders.
5. Measures should start at the top and flow down to all levels of employees
in the organization.
6. Multiple indices can be combined into a single index to give a better
overall assessment of performance.
7. Measures should be changed or at least adjusted as the environment and
your strategy changes.
8. Measures need to have targets or objectives established that are based on
research rather than arbitrary numbers.