1. Cost reduction
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less use of physical resources and staff. 2. New capability
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e.g. to sell into an overseas market. 3. Improved communication
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internal and external. 4. Control
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better visibility/information for managers of trading relationships 5. Customer service
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more detailed information, faster response can be provided 24 hours, 7 days week. 6. Competitive advantage
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any of the above factors may provide this, but it is likely to be short lived.