Redesigned course content. By
2020, Chinese financial markets
are projected to be larger than
America’s, yet a Western perspective
still dominates our finance
courses. In many emerging markets,
families control most firms and the
largest industrial conglomerates.
However, in the West we generally
teach management from the perspective
of publicly traded firms and
large institutional investors focused
on maximizing shareholder value.
Finally, emerging markets have a
much different relationship with government
than Western economies. It
is either more present, as in state-led
capitalist markets like China and
Singapore, or conspicuously absent,
as it is across Africa or in much of
rural India.
To remain relevant, our programs
must imbue in participants
a keen awareness of the social,
political, and cultural context of
business; how that context varies
across a more diverse set of major
markets; and how to manage
resulting challenges.