APOSTROPHE: Not to be confused with the punctuation mark, apostrophe is the act of addressing some abstraction or personification that is not physically present: For instance, John Donne commands, "Oh, Death, be not proud." King Lear proclaims, "Ingratitude! thou marble-hearted fiend, / More hideous when thou show'st thee in a child / Than the sea-monster." Death, of course, is a phenomenon rather than a proud person, and ingratitude is an abstraction that hardly cares about Lear's opinion, but the act of addressing the abstract has its own rhetorical power. An apostrophe is an example of a rhetorical trope.