Attitudes reflect the individual’s overall positive
or negative evaluation of a target (in this case,
CSR) based on the person’s feelings or emotions
about that target (Morris, 1997). Attitudes are acquired
or learned, usually from societal/cultural
influences, memberships, the family, and peer
groups (Costello and Zalkind, 1963). The CSR
attitudes of business students are also learned
through business education, student peers and the
media. As such, business schools can play a vital
role in assisting business students in developing
positive attitudes towards responsible management.