addition to this, these firms adopt the western style management and organizational approaches. For example
they are compatible ISO standards and European Quality Standards. Firstly the general managers, owners or the
authorized people are informed about the aim of the study via phone, e-mail or by visiting the ones who are in
İstanbul. 53 out of 80 firms accept the study. It is asked that only one participant join the study in each virtual
team. After participants are determined, each participant is informed that their answer will be evaluated without
using their names and their answers are not correlated with the products the participants create. Informing the
participants that the questionnaire will be anonymous, it increases their motivation of cooperation without
restoration. In addition to this, it is highlighted that there is no true or false answer and the participants are asked
to be as honest and clear as they could be when they answer the questions. Besides this, a story is developed to
show that the independent variable and measured variable are not related. These procedures decrease the
worries of individuals and the tendencies to answer the questions responsively with society, temperately or the
way they think the question writers would like (Podsakoff et al., 2003).
There are 101 survey (including the firms participating with more than one virtual team) after the 35 out of 53
firm who accept the answering the questions. Therefore, the sampling to be analyzed is determined 35 firms and
101 by means of some firms participating with more than one questionnaire. The characteristics of the sampling
are given on table 2 below.