As I said in the introduction, how you make your presentation is of supreme importance. You are going to have a much greater impact if you can put together a professional looking and sounding presentation, than you will if you just slop something together, without considering how it is going to look to your audience. Selecting the right materials and techniques to make your presentation will have a lot to do with how your presentation comes out.
Most professional presentations today are made with Microsoft PowerPoint or similar presentation software. These programs act as a “shell” for your multi-media information, allowing you to organize it, format it, and control how it is presented, providing opportunity for the most attractive presentation.
With these presentation software packages, it can be very easy to create a professional looking presentation. At the same time, it can be extremely easy to go overboard, creating something that is tacky, distracting the viewer from the information that you are trying to present. Like everything else, the technology can only help you do the job better, it can’t think for you.