Selznick: Leadership and Institutionalization
Many other scholars studied other organizational processes. Selznick, in TVA and
the Grass Roots (1966), analyzed the ways in which organizations and their leaders develop relationships with external environments, through such processes as
“ co - optation, ” or drawing external groups into the decision - making processes of
the organization to gain their support. In Leadership and Administration (1957), he
analyzed the ways in which leaders develop their organizations as “ institutions, ”
by influencing the organizational environment, setting major directions for the
organization, and supporting these efforts through recruiting, training, and other
enhancements of the organization ’ s capacity.