Cadence’s award-winning team included PoulosBrown, a civil engineering company based in Orlando, Florida, as well as Studio Snyder, a firm specializing in marketing based in Washington, D.C. Cadence utilized their belief in collaboration as the source of its strength. The team delivered Jefferson Parish an innovative design solution integrated with a community campaign termed “Vive L’Esplanade” (Long Live The Esplanade).
“We are honored by this recognition and were excited by the opportunity to develop a design that is equal parts environmentally, economically and socially viable.” said Cadence Co-Founder Gage Couch. “It was essential that we create a responsible design solution that incorporated components of fun,” said Co-Founder Rebecca Bradley, a native of Louisiana, and graduate of Louisiana State University. “Louisiana’s unique culture emphasizes the joy of life, so we wanted to provide Jefferson Parish with an environmental asset to display that,” she added.
The design process began by researching key factors that impacted this particular project. The team analyzed regional and local water management studies, landscape and hydrology regulations, federal state and private grant opportunities, reviewed Parish quality of life campaign efforts already in place and studied relevant solutions implemented in other communities both locally and internationally that deal with canal systems as part of their infrastructure. Following a site visit, the completion of a site analysis study and a face-to-face team workshop, the team collaborated virtually to produce their solution.
Six guiding principles formed the foundation for the Cadence team’s holistic vision to beautify and re-purpose the site: beautify, repurpose, implement, define, grow, and engage.
“Our design solution not only included physical upgrades to the look of the open drainage canals, but also included suggestions for a sustainable life cycle management of the design.” said Couch. “Above all else, it was a rational and buildable plan that is both practical and very attractive,” Steve Shurtz, one of the 12 judges, said. “I think what put them over the top is that they really connected the plan to the community with a volunteerism component.”