The next three slides discuss ways in which business processes can be managed in incremental or ongoing ways, rather than as a massive BPR systems project. This slide discusses one method, the use of BPM. The text discusses the example of American National Insurance Company, which used BPM to streamline customer service processes across four business groups. BPM built rules to guide service reps through a single view of customer information across multiple systems, eliminating the need to access multiple applications when handling customer requests. This increased workload capacity of the representatives 192%.