1. we cam use this event to introduce our ABC golf equipment line to the public. 2. we can promote the equipment by giving a 20% discount to all interested participants. 3. we can use this event to promote other products of our company. 4. we will get free publicity and obtain goodwill among golfing circles and also with the general public. in view of the relatively low promotional cost and the fact that we don't have to spend much time organizing this event, i thing that the return will be enough to justify our participation. i will inform the association as soon as you have your decision.