Because it invokes the image of a sleek, elegant and noble creature,
full of spirit and, most of all, a man's best friend.
Greyhound was founded in Bangkok by four friends with no formal
training in fashion or food, and no grand ambition. Informed by a wide
range of interests from arts, music to architecture, Greyhound is
nevertheless bound by shared aesthetics. There is no scientific procedure
for discovering the Greyhound DNA, but after three decades of organic
growth through trial and error, Greyhound is known for its unique creativity.
The friends did not set out to create a brand but they grew into one.