According to Anderson (2005), intertextual analysis builds on the social
constructionist approach by recognizing that the organization consists of a variety
of multiple texts that may be brought to bear on the current context. In his study he
Speaking
of change
297
Downloaded by THAKSIN UNIVERSITY At 22:00 11 November 2014 (PT)demonstrates how organizational members merge voices from the past through the use
of represented discourse. He proposes that organizational change occurs when people
temporarily stabilize the organization through the voicing of current practices – what
people take to be the enduring patterns that happen over time. It is the translation
between past, present and future discourses that allows organizational members to
make the transformation from past to future organizational meanings, and to achieve
organizational change.