Road safety advertising campaigns too often rely on shock tactics to make their point. We’ve all seen them before – the blue flashing lights, the loud bang, the blood and tears. That’s why I really love this campaign from Thai Health, which relies on a clever visual to communicate convincingly that driving when tired is a really bad idea.
All it takes is one glance to understand the point that’s been made, which means this strong, visual ad is equally perfect for the Web, print or for billboards.
Road safety advertising campaigns too often rely on shock tactics to make their point. We’ve all seen them before – the blue flashing lights, the loud bang, the blood and tears. That’s why I really love this campaign from Thai Health, which relies on a clever visual to communicate convincingly that driving when tired is a really bad idea.All it takes is one glance to understand the point that’s been made, which means this strong, visual ad is equally perfect for the Web, print or for billboards.
การแปล กรุณารอสักครู่..
