Market Analysis
Coffee consumption of people in Mahasarakham province has shown steady growth, with gourmet coffee shop having the strongest growth. They favor drink coffee and demand great service. with students and outgoing populace and long rainy winter, has traditionally a most Popular for coffee shop establishments.
The shop will strive to build a loyal customer base by offering a great tasting coffee and understand who is served, their specific needs, and how the Shop can better communicate with them in relaxing environment of its coffee bar located close to the busting University of Mahasarakham campus.