deciding how many holidays to sell each season and the resorts/countries to use
visiting resorts to ascertain accommodation quality and suitability
liaising with coach operators, airlines, hoteliers and resort reps
agreeing service levels, contracts and costs
confirming customer names with airlines/hotels
collecting, evaluating and responding (as appropriate) to customer feedback
using market research information to guide decisions
producing brochures and internet-based information
providing pricing information
marketing holidays to clients via travel agents, websites, brochures and television advertising
handling bookings, invoicing and issuing of tickets
predicting profits or number of bookings