2. Research Methodology
The research leading to the preparation of
this paper was conducted using a random
sample within a university student population.
It involved one hundred undergraduate
students. Judgment sampling was utilized
along with stratified sampling to reflect the
proportion of male and female students
enrolled in its undergraduate programs.
Judgment sampling, a form of non-probability
sampling, refers to the purposeful selection of
a target population to satisfy the specific
objectives of the research. (Zikmund, 1991).
Stratified sampling was utilized to take
account of the relative numbers of male to
female, and graduate to undergraduate,
students in a total population and then to
ensure that respondents were selected in the
same relative proportions.