QUESTIONS
1. What questions should Mr. Behar ask Mr. Abdul Al-Mutair tomorrow?
2. What questions would you anticipate Mr. Abdul Al-Mutair asking Behar? Nasser?
3. Should Nasser and his uncle invest in a Starbucks International joint venture in Kuwait? Why or Why not?
4. What further information would you like to obtain before making the decision for Nasser and his uncle? Where and how will you obtain this information?
5. Assuming the decision is to proceed, what information is needed to select a location? How will this information be obtained? Why is it important?
6. What specifics should Behar insist on in a contract with the Al-Mutairs? Why?
7. Assuming all parties agree to a joint venture, how should the coffee shop differ from those in the U.S. in order to satisfy the needs of Kuwaitis?
8. What type of marketing strategy should be adopted?