Global trends
in food tourism
“A people that does not drink its wine and eat its cheese has
a serious identity problem.”
The development of tourism today is paradoxical. It
simultaneously generates processes of globalization
and enhanced appreciation of local resources. Tourism
destinations, obliged to maintain increasingly intense
competitiveness and engaged in a constant struggle to
retain some of their market, face an increasingly dynamic
and sophisticated environment. The world is increasingly
open; however, tourists seek experiences based on
local identity and culture.