10. COMPANY’S CONFIDENTIAL INFORMATION AND RIGHTS
10.1. DISTRIBUTOR acknowledges that it will acquire information and materials from COMPANY and knowledge about the technology, business, organization, products, strategies, customers, and suppliers of COMPANY and that all such knowledge, information and materials acquired and the existence, terms and conditions of this Agreement are and will be trade secrets and confidential and proprietary information of COMPANY (collectively "Confidential Information"),. whether owned by COMPANY or licensed by COMPANY from third parties, are subject to a valuable proprietary interest of COMPANY, and that DISTRIBUTOR is under an obligation to maintain the secrecy of such Confidential Information. Without limiting the generality of the foregoing obligations, DISTRIBUTOR agrees that for the term of this Agreement and thereafter until such time as the Confidential Information is in the public domain, DISTRIBUTOR will (i) not disclose, publish or disseminate any Confidential Information to any third party written the prior written approval of COMPANY except to its employees with a “need to know” who have executed an agreement with DISTRIBUTOR to comply the nondisclosure and nonuse obligations of this Section 11., (ii) not use any Confidential Information for any other purpose other than to perform the obligations of this Agreement, , and (iii) treat all Confidential Information in a secret manner, including placing appropriate restricted marking and legends on the Confidential Information and maintain such written information in a secure storage facility. .