What We See: Inexplicably, this commercial uses a computer-generated re-enactment of Aesop’s “The Tortoise and the Hare” fable as the visual theme. What we see is, well, that, with a few shots of the estimable new Mercedes-AMG GT S thrown in. The hare gets off to such a great start that he stops along the way to play cards with some other woodland creatures. Meanwhile, tortoise plods along, getting passed even by Mr. Snail, until he sees the AMG factory and wanders in. There, he spies a new Mercedes-AMG GT S, which he promptly steals and shoots off for the finish line, having first stopped to pick up a foxy little wabbit of his own. Hare tries to catch up, but to no avail. In fact, it looks like tortoise might have run him over a little bit, but maybe he just got caught in the draft. Either way, tortoise skids to a stop ahead of hare (although a replay shows he never actually crosses the checkered finish line) as Mad Men’s Jon Hamm declares that the new car’s “hare-raising power and performance is no fairy tale.”