An Atlantic City casino had paid a significant sum of money to an interior design firm for remodeling the casino in order to create an environment that relaxed the morality of its customers, in order that they would gamble more.
Designing the lighting at the tables to ensure that gambles were in the light while spectators were in the dark, which increased the gamblers’ sense of security.
Designing the hotel rooms to be bright and uncomfortable, thus gamblers were not enticed to spend much time in their rooms