Set a timeline
Running a successful seminar takes a good deal
of planning, so it pays to start early. The timeline
below includes some key milestones you will
need to hit if you are going to be fully prepared
come the day.
8 to 10 weeks prior to the event • Finalise topic. • Event content & invitation creative can be
found in Ready Set Share
• Secure an appropriate venue.
• Contact list brokers to obtain appropriate
target list.
• Design your invitations. • Event giveaways are provided on Ready Set
Share
7 weeks • Continue working on content. • Registration process can be handled through
Ready Set Share
• Complete the design/production of your
invitations.
6 weeks • Submit seminar to Ready Set Share. • Create event collateral (company brochures,
product overviews, etc.).
• Mail your invitations. • Arrange food and beverages as appropriate.
4 weeks • Analyse registration data and invite more
attendees if appropriate.
• Create event evaluation form (see example).
2 weeks • Ready Set Share provides optional automated
e-mail reminders
• Visit the venue and ensure that all the
audiovisual equipment is working properly.
• Secure a registration table for check-in and
collateral.
• Check your event giveaways will be delivered
on time
1 week • Rehearse your presentation 7 to 8 times. • Nametags provided by Ready Set Share • Consolidate all your collateral.
Day of event • Arrive early. • Check all equipment at least one hour prior
to event.
• Welcome all your guests as they enter the
seminar room.