A manager of any modern business has a difficult job to perform. A crucial part of his job is to meet
the objectives of the organisation of which he is a part and in order to do so he must pay attention to a
number of important issues. Although the exact nature of a manager’s job may vary quite significantly
from one organisation or department to another, so that the role of a marketing manager, a production
manager or a manager of a supermarket may appear to be quite different. there is however considerable
similarity in terms of the fundamental tasks to be performed.