Safety and security grew in importance in all key industry sectors in Morocco as a result
of increased security incidents and concerns in recent years.
The market for equipment and services, which was negligible a few years ago, is
expected to increase by 20% in the next five years. As local production is nonexistent,
imported safety and security products supply nearly 95% of the entire market.
Until recently, European firms have dominated the market and have taken advantage of
opportunities to provide equipment and services. The competitiveness of U.S. imports is
enhanced in part by reduced or zero customs duties (derived from the U.S.-Morocco
Free Trade Agreement) and by a low dollar value compared to the Euro.