Neuromarketing, the knowledge with the benefit of science studies, it is human to make decisions that are often done unconsciously and examine his brain.
Travel marketing is not required to ask the person to understand his decision but our aim is to go deep into the minds of the audience.
As you know, the human brain as the command center of the body, such as the decision has many responsibilities.
On the other hand, the constant efforts of marketers and researchers have been on the market for consumers' decision-making processes and little bag their masters.
Many of the activities we do throughout the day by the brain, as is done unconsciously.
Research results and findings also indicate that about 85 to 95 percent of human decisions he happens on a subconscious level.
Discover what is going on in our brains that we prefer the brand or product to another product and what is going on and what our brain filters information will not allow entry into the memory and to be forgotten is the key to building effective and powerful brands in the future
There is some evidence to suggest that 80% of the market investigation confirmed the previous data have not added anything to the axioms.
The problem is that market research so that consumers feel, think, and so you think, do not talk, and so to say, do not act.
Neuromarketing of new market research is to study the responses of sensory, cognitive and emotional stimuli presented to the customer's market and layout tools such as FM, QEEG, EEG, and other tools for the measurement of brain activity when exposed to stimuli applied.
In the case of the body when faced with promotional incentives can be measured.
Conditions are such as heart rate and transpiration rate and skin temperature.
If we accept that each of us to act in a timely purchases of our decisions, after each purchase, a complex mental activity we do.
Mental activity is heavily involved. The main purpose of travel marketing is reaction in the brain or the mind of the customer's perception of marketing stimuli.
For more information on this method, it is necessary as a brief introduction of how the brain briefly because there have to be better this way.