I think the important culture is tradition, food, and people. Chinese people are all every continents. So Chinese New Year is known well every country. Chinese people will prepare food and sacrificial offering for pay respect to their ancestors. Chinese people like to use luxury brand and like to enjoy their food because foods are importance for them. They like to enjoy food in restaurant with their family. Including afternoon tea which has become a major selling point among Chinese tourists at shopping and hotel destinations in Europe and the Us