The San-ji (Three Selfs) Spirit
The Three Selfs, the foundation of the company's guiding principles that have been passed down since Canon was founded, are self-motivation, self-management and self-awareness. For Canon, which strives to be a truly excellent global corporation while maintaining the legacy of its corporate DNA, the Three Selfs continue to serve as the company's most important guiding principles.
[Self-motivation]Take the initiative and be proactive in all things.[Self-management]Conduct oneself with responsibility and accountability.[Self-awareness]Understand one's situation and role in all situations.