- The students were asked to share their findings with their classmates, using other’s opinions to develop their own, based on the fact that a “great idea” is generated when the pieces have been put together in a particularly compelling way by somebody in the organization (Lovejoy & Sinha, 2010).
- The professor will respect the students’ space, practicing the social norm referred to by Goffman as “civil inattention” (Goffman, 1966). The two groups of students were quite similar in terms of size and the demographics of the members. Personal interviews were conducted with students in Group#2 for a better understanding of the students’ perception.