3. Eliminate Unnecessary Product Features
Custom products cost more to manufacture than mass-produced products, and any non-standard feature requires an additional step in the production process, increasing the expense.
Examine your customers’ motives for purchasing your products: Do they buy your products because of their low cost, high quality, unique look, or some other reason? By determining what is important to your customers, you can selectively attack elements which are not as important to reduce cost.