Big Data is the new experience curve in the new economy driven by data with high volume,
velocity, variety, and veracity. They come from various sources that include the Internet, mobile
devices, social media, geospatial devices, sensors, and other machine-generated data. Unlocking
the value of Big Data allows business to better sense and respond to the environment, and is
becoming a key to creating competitive advantages in a complex and rapidly changing market.
Government is also taking notice of the Big Data phenomenon and has created initiatives to
exploit Big Data in many areas such as science and engineering, healthcare and national
security. Traditional data processing and analysis of structured data using RDBMS and data
warehousing no longer satisfy the challenges of Big Data. Technology trends for Big Data
embrace open source software, commodity servers, and massively parallel-distributed
processing platforms. Analytics is at the core of exploiting values from Big Data to create
consumable insights for business and government. This paper presents architecture for Big Data
Analytics and explores Big Data technologies that include NoSQL databases, Hadoop
Distributed File System and MapReduce.