More recently the company aired what they touted as the first “commercial for cats” on American TV in January of 1999. Being the clever advertising brand that they are, Whiskas recent campaign put the spin around the catchphrase “Feeding your cat’s instincts.” Soliciting the talents of photographer George Logan and master retoucher Tony Swinney, the Whiskas marketing team once again came up with a winner of a campaign, with these endearing photos of domesticated cats, thrust into the wild comingling with untamed beasts. The amusingly cute concept has house cats staring down a herd of Zebras, annoying a mammoth elephant, nonchalantly chilling with a fully grown Lion and tiger, and other ridiculously adorable situations you would only expect from a Disney or Hanna Barbera storyline.