The Psychotropical trend is driven by the increasingly blurred line between real life and virtual life, and sees nature take on a heightened, almost artificial form. For the women’s market, traditional high-summer colours are more exaggerated, with deep jungle tones providing a lush base for exotic brights and acidic, almost luminous yellows and greens. This contrast between light and dark is key for the season, and offers plenty of scope for high-summer collections.