By now, most business schools have embraced the idea of enrolling 30-to-40-year-old managers
in specially designed EMBA programs. But what about the growing number of people in their 50s, 60s, or even 70s who embrace new professional challenges after decades of work experience? While GMAC data shows deans
are excited about rapid growth in the “pre-experience” segment, the real opportunities may lie with the
“ultra-experience” group. I don’t know many schools that have begun to think about how to serve
these students, but the potential will become increasingly clear.