Exceptions
•Identifiable people may not appear in a bad light or in a way that they may find offensive, unless they give their consent.
•Do not suggest endorsement of products, services, etc. by depicted people or organizations. For example: do not use an image of NASA and place it adjacent to your own product in a way that suggests NASA would recommend the product.
In addition to these common sense regulations, there is more to know:
Model- and Property Release
Imagine, would you like to see your face in a TV spot without being asked for permission? No? Therefore, identifiable people must give their consent for public usage of their images. This is meant by the term "Model Release".